Digital Scholarship and Initiatives

This article provides detailed discussions of the efforts of both Fayetteville State University and UNC-Pembroke to increase their minority enrollment. UNC-Pembroke has increased its black enrollment from 11% in 1993 to 21% in Fall 2002. Over the same period, Native American enrollment has decreased slightly from 23.5% to 21.24%. Because the university’s enrollment overall has increased, however, the total number of Native American students has grown from 715 in 1993 to 941 in 2002. UNC-Pembroke has employed an aggressive marketing campaign in North Carolina as well as in other states to help build enrollment. The college has used minority presence grants primarily to help enroll more black students and has awarded scholarships as part of its American Indian incentive program. The college is also working to attract more international students and has created exchange programs with several foreign universities. UNC-Pembroke is in the process of hiring a full-time director of minority affairs.

The article includes a table showing UNC-P’s total Indian, black, and white enrollment from 1993-2002.